Gravitas Glory beer is a new, limited-edition beer brewed by the award-winning Urban Alley Brewery in Docklands. It is the first esports beer produced for an esports team in Australia.
Two of our values at Gravitas are collaboration and courage. We want to be courageous to try new things in-game and in business and we look for great teammates to deliver wins. Partnering with Urban Alley Brewery makes perfect sense, they make great beer and like us are willing to try new things.
Urban Alley was founded in 2015. Combining traditional recipes with new flavours and twists, Urban Alley continues to impress judges winning multiple beer industry awards (see latest below). The Urban Alley brewers take pride in selecting only the finest ingredients from around the world and where possible sourcing directly from the farm. Production has been challenged at every level to ensure that processes adhere to strict quality and sustainability benchmarks.
From our friends at Urban Alley, “We’re delighted to present this limited special release, brewed in collaboration with esports team Gravitas. With flavours of candied orange and pine, a medium body with a slight haze, this elixir is perfectly smashable – just like the opposing team. Extra powers and health regeneration not guaranteed.”
It’s designed to be light enough to drink during those long gaming sessions or watching a Gravitas game on Twitch.
Thank you for your support of our Gravitas Glory collaboration with Urban Alley. We hope you like the brew.
Thanks to the Urban Alley crew for making an awesome beer.
Huge thanks to the entire Gravitas team behind the scenes and on the rift, players and coaches, who keep making history and memories for Gravitas every week.